Imagine you’re the CEO of a big consulting firm. The country you’re based in has had a chellenging few years. You need a plan. So you make that plan, gather the troops, and start telling it to them. But we all know this isn’t going to work, those people are asleep already.
Accenture Ireland’s ‘Festival of Ideas’ changed that script. 900 consultants related their own experience to the direction set by the executive team. Through an internal market, 200 topics had been decided on, topic leads and note-takers chosen, and as these focussed discussions played out over the day, we captured it all. Myself and a team of creatives visualised the parallel conversations in realtime, while surfacing trends and producing summaries.
The outcome? A better strategy, bought-into.